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NATIONAL COCKTAIL DAY
Client - Hennessy
Year - 2023
Social campaign
IG Story assets with a focus on interaction
& engagement
Laundry Service was tasked with creating fun IG story assets to market the cocktail recipes and guide on the Hennessy website for national cocktail day.
As the lead designer on this project, I created the social assets for IG stories, working closely with the Senior Art Director and Copywriter to bring an interactive poll that would allow users to decide what the most popular cocktail pairing would be based on a set number of options that reflect what's on the Hennessy website.
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